The value proposition is the connection that the brand
As previously mentioned, it would be advisable to offer customers multiple providers so that they can choose the courier that resonates best with them. 6.2 Courier companies in Romania Fan Curier – is the leader of courier services in Romania and has a highly efficient parcel sorting line; Sameday - according to the information on their website, it is the fastest courier in Romania, at the lowest prices; DPD – is a fast courier company from France, being present in over 230 countries; has a portfolio of over 300,000 customers and is available for both national and international deliveries; DSV – is a courier that operates globally, with offices in over 60 countries and an international network of partners and agents, and the services are grouped into three divisions: road, air & sea and solutions; GLS – is a company from Great Britain that offers business and express delivery services both in Romania and in other countries.Nemo Express – the company was founded in 2002 and has a national network with Phone Number Data coverage throughout Romania; parcels are delivered in the "door to door" system, within 1-3 days throughout the country; TNT – is an international courier service company headquartered in the Netherlands, which offers a wide range of services, both nationally and internationally; Urgent Cargus – the company was bought by DHL in 2008 and offers transport services both nationally and internationally; DHL – with 50 years of experience in the international express courier market, the company offers global delivery coverage; Poșta Română - is the national operator of postal and courier services in Romania, unique provider of universal service throughout the country, with affordable rates. 7.1 How to find the value proposition for your eCommerce business The value proposition is the connection that the brand establishes with the potential buyer. It is the key to him creating a preference for you and your business, and facilitates customer loyalty. Through the value proposition you do not establish your position in the market, but in the minds of your customers. The difference between your business and competitors is more visible in consumer preferences, and this position is essential for your business to occupy the appropriate place in relation to the needs of those you address through the products or services offered. What steps should you follow to find the value proposition of your business: 1.
http://www.asiadata.co.uk/wp-content/uploads/2024/03/%E5%A7%94%E5%86%85%E7%91%9E%E6%8B%89%E6%89%8B%E6%9C%BA%E5%8F%B7%E7%A0%81%E5%88%97%E8%A1%A8-2-1-300x169.png
Do a qualitative market study and find out what matters to your customers : Ask 5 buyers (to find out why they buy from you) and 5 potential buyers (to find out why they didn't buy from you). What you need to ask: What shopping missions have you had in the last 12 months? What were the 5 most relevant stores where you could have bought (for each mission)? What were the 5 most important criteria by which you chose where to buy? Order the 5 stores according to how well they think they fulfill the 5 criteria Where did you buy from? 2. Do a quantitative market study - To validate what people answered you in interviews: Paid version: Hire a research agency to collect 1,000 responses from customers in your target Free version: Questionnaire on Google Survey with a minimum of 50 of answers on the purchase mission
頁:
[1]