|
|
And become a member of the Rock Content Community!Beacon and proximity marketing: learn more about this innovation and its advantages Beacon is the technology that will give you the power to send offers to consumers based on their location here and now. Understand what its true potential is in this post. Leonardo Borja Feb , | min read Imagine that you enter a commercial establishment and that your smartphone begins to send you notifications about the promotions and offers of the place. I
t even looks like they were made especially for you! Well, that is more Iran WhatsApp Number Data than possible thanks to beacons. When we talk about the most relevant technological advances, we can say that the personalization of attention , using almost no human interaction and geolocation for marketing, is something valued by the market. For that reason we created this post, to talk about beacons, something that is transforming the customer experience in the most diverse types of establishments.
Do you want to better understand how this innovation works? Continue reading! What is a beacon? The free translation for the term beacon is "lighthouse", which already offers an idea of how this technology works. We can define it as a geolocation device that works in closed environments . Many people call the indoor GPS beacon , because it can locate where a person is within the premises, as well as their movements with great precision. Beac
|
|
